What is LIME?
LIME is all about green. Environmental green. Marketing green. Business green.
And how they can work together.
Just as green development is more interdisciplinary than ever, so are the marketing aspects we bring to the table. Marketing that helps separate you from your competitors.
We’ll help touch your audience on both an intellectual and emotional level, because if your prospects can relate, they will respond. Your marketing can take advantage of the fact that many decisions are made on an emotional level, then justified with logic.
Need proof? Just look at all the people driving BMWs instead of Hondas. If that doesn’t prove decisions are made emotionally, then justified with logic, well, we have other examples as well.
And not only do we address your marketing, but we can also look at things operationally. We question and evaluate every aspect and impact regarding the use of an item or product in your organization. Where are the raw materials sourced? How is the product manufactured? How is it packaged? Can it be recycled? Can it be sourced locally and made with renewable resources? Is it absolutely necessary? |
